j5ive motion + design
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Bohemian Rhapsody

Bohemian Rhapsody

At Ralph Creative, we created a campaign for bringing Bohemian Rhapsody out of the movie theaters and into living rooms across the country. One component of the campaign was creating dozens of reactive GIFs to be used alongside the Super Bowl on Twitter.

Another component were 15 second spots that called for people to get their Freddie on, playing off the fact that they could get all the parts at the featured stores where they were also able to get their hands on limited edition BluRay packages loaded with extras.

 
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AGENCY
Ralph Creative

ROLE
Designer, Animator

CLIENT
20th Century Fox